This company has always been starting a business.
This so-called entrepreneurship is not to start a company or enter a new project, but that he has been innovating the industry and single-handedly formulated many new Internet industry rules.
From group buying, takeout, taxis to today’s live streaming e-commerce, there are many.
Once the trend appears, you have to follow it.
So Taobao launched the live streaming function, followed by JD.com and Mogujie.
Kuaishou’s live streaming function was launched earlier than Douyin, but it has always existed as an entertainment function. When I saw Douyin’s operation, I couldn’t sit still.
It’s like you have a good thing, but you don’t know how to use it until you see others use it…
However, there are thresholds for some platforms to do live streaming e-commerce, such as Taobao, JD.com, and Mogujie, which are pure e-commerce websites. They don’t have Internet celebrity resources.
What to do? Dig!
So the top few anchors in sales were targeted, and when Douyin e-commerce continued to take off, they kept in contact with other e-commerce companies.
At the end of November, as the frost faded away, a rain fell, and the cold began to become obvious.
This coldness lasted until the beginning of winter, and gradually turned into the chill of the coming winter.
Jiang Qin took the group-buying executive team to visit Aerospace Science and Industry Rocket Technology Co., Ltd.
This is a state-owned enterprise, and one of the managers there is an old acquaintance of Qin Jingqiu.
Jiang Qin said that he has liked rockets since he was a child, and he made an appointment to visit.
He did not deliberately conceal this trip from the outside, which also led to a lot of discussion in the industry.
Some people joked that SF Express now uses airplanes to deliver express delivery, and is also developing drones for delivery. Jiang Qin went to visit Aerospace Science and Industry Rocket Technology Company at this time. Could it be that he was going to use rockets to deliver express delivery?
Just when they were having a rare time to have fun and relax under the oppression of Douyin, a piece of news suddenly appeared all over the Internet, leaving everyone stunned.
On December 12, the Douyin live broadcast room of anchor Qiya will put five rockets on the shelves for online sale…
Qiya is the fourth-ranked online celebrity in Douyin e-commerce, and the only anchor among the top five who has no intention of changing jobs.
At that time, the live broadcast promotional picture of him holding a rocket went viral on the Internet, sparking a huge discussion.
“Are you crazy? Rockets can also be purchased online?”
“What’s the background?”
“It must be a gimmick. When I went in, I saw that it was a rocket model. There are many cases where the original picture and the real thing are inconsistent.”