“Based on Tuan Tuan’s performance in the past half month, he will definitely be able to get investment, but it is too small. It still doesn’t have a complete market, and the money it can raise is definitely not much.”
“But with his little-to-big-big style of play, as long as he integrates a little bit, it might be a headache for us.”
“No, Yiting. The Internet giants are all gone. Their funds are in the hundreds of millions. Big websites still have to fight. For small websites, it is almost a disaster.”
“…”
Looking at the chat history in the group, Ye Ziqing remained silent.
Looking for investment? Sorry, I haven’t asked for it, but several venture capital institutions call me every day and want to invest.
But Jiang Qin was nowhere to be seen, as if there was no need for financing at all, and he was aloof and a bit literary.
But Ye Ziqing no longer dared to have any humble opinions. She couldn’t even imagine what Jiang Qin was playing.
However, she has also been thinking about how to break the situation of group-building after major websites have raised funds. Under the indiscriminate bombardment of real money, how effective can the four steps he relies on now be?
December 25th is Christmas, and all group buying websites are running promotions to warm up for New Year’s Day.
At this time, the group selection was officially launched, and the main business area was set in Shanghai.
This is Jiang Qin’s first direct sale through the channel of Linchuan Business Gang. It was included in the carefully selected products, and sales have soared.
At the same time, Dong Wenhao also gathered people to write detailed introductions for their carefully selected products, services and stores, and then cooperated with a wave of the largest preferential subsidies in the history of group shopping, hitting a market peak.
Why is there suddenly a strict selection process?
In fact, it is not to make money, but to take advantage of this opportunity to establish the brand image.
The counterfeit market was very rampant in 2010. Some time ago, Taobao exposed a scandal involving counterfeit goods, involving brands such as Rolex and Louis Vuitton and other high-priced luxury goods. Even external news reported on the matter.
The mixed group buying market has become a concentrated dumping ground for fakes.
If at this stage, they use strict selection methods to make consumers subconsciously agree that group shopping equals high-quality authentic products, then this brand value cannot be bought no matter how much money is spent.
And this wave really wiped out Jiang Qin’s entire family fortune. He didn’t even let go of Zhihu’s advertising money and invested all of it.
The war is about to break out, and Jiang Qin becomes a poor man again, but the words “group fighting” and “strict selection” are gradually bound together.
This is the benefit of having physical supply channels.
If you want to buy genuine products, go to group shopping. At least the quality is guaranteed. Statements like this have gradually begun to gain popularity through the spread of some caring people.
In the early morning, the temperature in Linchuan had dropped to below zero, and even Wangyue Lake was frozen.
Zhuang Chen walked out of the courier station with a courier box in his arms, and made an appointment with Jian Chun and the others to go out to the dormitory for dinner.