“The preparations for Cloud QuickPass are complete. We used this time to conduct a trial promotion in Linchuan, and the results were pretty good. The national promotion time is tentatively scheduled for Wednesday, one month ahead of the Alipay promotion date.”
“Have you fully understood the wild promotion plan I picked up?”
Tan Qing coughed: “I understand. The promotion plan is very detailed, and we have also made adjustments to the promotion plan based on the existing channels of the group.”
Jiang Qin leaned on the sofa and was silent for a while: “The promotion of payment tools is a big project, because when it comes to money issues, users will be very careful, so we will have a hard time next, but it is worth it, because if Cloud Quick Pass can Once you do it, group joining will truly close the loop.”
“clear.”
Wei Lanlan brought a tea set and helped Jiang Qin make tea: “After Union Quick Pass is connected to group booking, should the Alipay interface be cancelled?”
Jiang Qin shook his head: “It would be a shame to cancel. Once Union QuickPass is launched, just lower the payment priority.”
“OK.”
“Are you hungry? How are you doing?”
After hearing this, Tan Qing took out a flyer from his bag: “Recently, hungry flyers have appeared near the university town. It seems that they don’t want to waste money with us in the sinking market, and want to grab the market in the university town again.”
Jiang Qin nodded: “Are there any other interesting industry trends?”
“At the beginning of the year, Alibaba restarted the Koubei.com project with the help of word-of-mouth takeaways. Some time ago, it seems that they invested another sum of money and are still doing group purchases. In addition, they also launched a travel ticket purchase website called Ali Travel. .”
During the food delivery war, the group buying business has also been busy.
The Ministry of Commerce, led by Sun Zhi, has been discussing various ticket purchase channels. Currently, group ticket purchases and group performances have been launched online. Alibaba is following closely behind. Although the action is not big, it always makes people look forward to it.
But people in the circle also don’t understand. They have already lost once, so what’s the point of trying again.
Because group buying has now started, and the various closed loops are very tightly connected. It is really difficult for Ali to beat the group buying in this aspect, and the effort will far outweigh the rewards.
But as a reborn person, Jiang Qin understood their business ideas very well.
“Alipay is currently the only one, and almost all online shopping users belong to them. Whether it’s Taobao or group shopping, all online payments go through Alipay. This is a lot of traffic.”
“Alibaba continues to explore in the field of life and does various projects similar to group-building. In fact, it wants to use Alipay’s traffic to integrate them into a whole.”
“Integration…”
“Yes, if you open Alipay, you can make group purchases, order takeaways, and buy tickets, so you don’t need to use other software. This is probably their thinking.”
Tan Qing opened his mouth slightly: “First develop separately, and finally merge together? No wonder Alibaba has launched so many new projects in the field of life services in recent times!”
Wei Lanlan listened to what they said, thought for a moment and then said: “Then… Alipay has become a group-building group dominated by the payment function.”
“I think that’s how they planned it.”
“Boss, isn’t this your idea of building a traffic pool first and then incubating other industries.”
Jiang Qin nodded: “Absolutely, but Alipay forgot one thing, that is, if you are greedy for too much, you will not be able to do anything well. Maybe in the end, everyone will find that it becomes more and more cumbersome and the interface becomes more and more fancy, which will cause trouble. opposite effect.”
Wei Lanlan and Tan Qing nodded thoughtfully after listening, but they still admired the female executive of Alipay.
At the time of the group buying war, Lashou.com was clearly invested by Alibaba, but it insisted on cooperating with group buying despite all objections. Coupled with joint marketing and card-binding red envelopes, it took only half a year to capture the entire market.
Then Alibaba seemed to have invested in many unrelated industries, and continued to test behind the group. It seemed that it was unwilling to accept the failure of hand-holding and word-of-mouth takeaways. However, if they are regarded as components of Alipay, they will become Combined King Kong…
Then, these layouts become another different situation.
I don’t care about the later effects of this layout, but this idea alone is wonderful.
With the development of Internet business, they have only seen Jiang Qin dare to play like this.
However, Jiang Qin first incubated and then split, while Alibaba did the opposite, establishing first and then combining.
Both development models are very subtle, but in the end no one knows who will win and who will lose, so time can only be left to judge.
At this moment, the door of 101 was opened. Feng Nanshu, Gao Wenhui and Wang Haini came back from strolling in the community, their umbrellas still wet.
Upon seeing this, Wei Lanlan and Tan Qing immediately stood up, called the boss lady, and hugged her.
Gao Wenhui and Wang Haini also greeted them, then put toilet paper and other daily necessities on the coffee table, and then went to the kitchen with the purchased vegetables.
“?”
Jiang Qin looked at the plastic bag they put down, frowning slightly, and reached out to fumble around, and found a box of Elf in the largest size.
It’s broken, someone is going to be slept on.