At this time, Wanzhong Group attracted a lot of people’s attention.
This company has been engaged in new shopping mall construction and old shopping mall renovation projects in recent years. It is very famous, comparable to Wanda, especially the Wanshanghui project, which has attracted a lot of attention since the start of construction.
Because from the perspective of passers-by, this company is magical.
In 2009, e-commerce had not grown so much, and the physical retail industry had not been too strongly affected. However, Vanzhong simply cut off its most profitable retail business and closed for a year for renovation.
At the time, many people thought he was stupid.
But now Wanzhong has cooperated with Qin’s Real Estate in Shanghai and has become one of the most well-known brands in the comprehensive shopping mall field.
You don’t think it’s magical from the front to the back, but if you look from the back to the front, it’s simply a miracle.
As a result, a large wave of media chased Wan Zhong and wanted to interview He Yijun to dig deeper into the reasons why Wan Zhong retreated from the rapids and plunged headlong into the transformation.
Wanzhong’s answer to the outside world is relatively official, saying that the transformation is based on thinking about the times and is also to find better prospects for the company.
However, everyone in the circle knows that these official answers are all for the group’s image, and the real reason is probably because of Jiang Qin.
Because the second shareholder of Vanzhong Group is Jiang Qin.
This speculation is not unreasonable, because according to the investigation, Wanzhong chose to transform when Pintuan became famous in Linchuan.
Wanzhong Mall, after its transformation, also relied on group-to-store coupons to re-gather traffic.
In other words, three years ago, Jiang Qin not only did the big thing of establishing a group building, he also laid out the overall thinking and development policy of Vanzhong Group towards comprehensive real estate development three years in advance.
The most important thing is that Qin’s Real Estate, which joined forces with Wanzhong, was originally a company under the Feng Group.
You know, there have been rumors circulating in the Internet business and investment circles that Jiang Qin’s wife is the eldest lady of the Feng Group, but the two families seem to have a grudge.
Other details cannot be verified due to various reasons, but many people have probably imagined Jiang Qin’s journey along the way.
Hong Kong Group established an online market and guided the development of comprehensive shopping malls. Then he established the Linchuan Business Group, attracted a large number of brands, and established the Jinsnan Foundation to invest in the company.
He alone actually led the development of three industries and laid two hidden lines.
Online is dominated by the group-building system, and offline the comprehensive mall is used as the battlefield.
At that time, many people thought that he was just a college student who could build a website and be good at marketing. However, the more people Jiang Qin left behind, the more people dug into him, the more frightened he became.
“If I had known that Jiang Qin was such a talented businessman, I would definitely not have entered the group buying war.”
“We were simply deceived and led by others to burn up the market. Only now do we understand.”
At this time, many group buying elites who fought in the market with group buying could not help but sigh.