Most of the people who come to their store for manicures are young women from the nearby CBD, and they are very receptive to popular things.
Before the arrival of winter, these people first bought coupons in group shopping before going to the store to make purchases. However, since Alipay launched offline consumption subsidies, almost half of the users no longer use group coupons and start scanning QR codes to pay.
It is precisely because of this that Cui Yiting has received a lot of Alipay merchant bonuses recently.
After being busy until noon, Alipay’s local promotion manager Zhang Xu opened the door curtain and entered the store.
“Miss Cui.”
“Manager Zhang, why are you here again?”
“You can say that I am like a god of plague. I have a new mission when I come here this time.”
Zhang Xu opened his bag and took out the new Alipay poster: “Miss Cui, please post it in the store.”
Cui Yiting glanced at it and saw that it was a warm-up poster that Alipay would start to increase discounts.
After all, she was someone who had been the publicity manager of LaShou.com. She knew at just one glance that Alipay was planning to use the winter vacation and New Year period to completely conquer the market and would not leave any breathing space for Union Quick Pass.
“How much is the merchant subsidy?”
“It’s still the same algorithm as before, unchanged.”
Cui Yiting frowned: “Isn’t it right? Why did I hear that Alipay’s merchant subsidies have also doubled?”
Zhang Xu grinned: “The double subsidy is for catering merchants.”
“Huh, are you treating us differently? Do you look down on our nail salon?”
“Miss Cui is joking, you have done big business before, how could you not even understand this routine?”
Cui Yiting pouted, sent Zhang Xu away, and then threw the Alipay poster on the counter.
Since the group lowered the priority of Alipay, offline catering has become a shortcoming of Alipay. After all, the habit of buying coupons first when going out for dinner is not easy to change.
Therefore, Alipay’s money-burning campaign mainly targets merchants and consumers in the catering industry.
With the support of the group buying supply chain, it is unwise to burn money head-on in the catering field with group buying, but what if a sum of money can burn out the three markets of payment, group purchase and takeout?
The Alibaba family has a big business and abundant capital flow. Pang Rui feels that even if the offline catering field is a tough nut, she still has to gnaw it.
“Yiting.”
While Cui Yiting was distracted, another customer came to the nail salon.
She wore a long black skirt, a white suit, a woolen coat, a pair of boots on her legs, an LV bag in her hand, and bright pendant earrings on her ears.