“This electric cooker seems to be very good?”
“ah?”
Jiang Qin walked to the shelf selling electrical appliances and pointed at a large-caliber electric pot with an admiring expression in his eyes: “It’s really nice. It’s big and round. It must be great to eat hot pot with this, right?”
Yue Zhu was stunned for a moment, and then someone took one off the shelf: “Mr. Jiang, take it if you like it. It’s not valuable, but I hope your advertising fee for the next issue will not increase.”
“Forget it, it’s not appropriate.” Jiang Qin quickly waved his hand and refused.
Yue Zhu insisted on giving it away: “Mr. Jiang, take it. You’re welcome. It’s just an electric pot.”
“Well, I’d rather be respectful than obey,” Jiang Qin smacked his lips, and after a long silence, he said, “Is there a Yuanyang pot type? Give me another one.”
Jiang Qin’s purpose of coming to Wanzhong Mall was definitely not for the electric pot. It was just a coincidence. He needed an electric pot and saw another one. Yue Zhu was willing to give him an electric pot. The two parties hit it off and everyone was happy.
The real purpose of his visit was to get a copy of Wanzhong Mall’s sales data for this quarter.
“What do you want this for?”
“Bring the goods.”
“?”
Jiang Qin sat in Yue Zhu’s office, picked up the tea cup and took a sip: “Wanzhong sells many types of things, and the types are very complicated. It is easy to be dazzled just by choosing.”
After hearing this, Yue Zhu smiled slightly: “This is a mall, and that’s why we pay more attention to offline traffic. There are many people who don’t know what they want to buy before entering the mall, but they usually know it after shopping, so I The job of this marketing manager is to attract more people to the mall.”
“Yes, but complexity is not conducive to online sales.”
“Mr. Jiang is talking about the newly developed website you developed?”
Jiang Qin nodded very frankly: “Our supermarket channels and commercial street channels can already meet 80% of the needs of college students, so the number of views in the mall section is very low.”
Yue Zhu can understand this phenomenon: “Buying things on the website will definitely not have the same experience as visiting a mall. It is normal for the number of views to be low.”
“So I hope to select a batch of the most popular products that are suitable for college students, are of high quality, good quality, and have a strong sense of fashion. They are not available in retail supermarkets and pedestrian street merchants. Based on this, in the forum Create a special section to recommend good products. To put it bluntly, if they don’t want to shop, then I will help them choose.”
“It’s a bit unimaginable.”
Jiang Qin said in another way: “To put it simply, I hope that online shopping is not only a necessity of life, but also a form of entertainment. I have received living expenses, but I want to spend money but don’t know what to buy.” , then take a look at the good things sharing section, you might buy one, two, three, four, five or six things on impulse, just like visiting a mall, you can consume without goals.”
Yue Zhu thought for a moment: “If you recommend it, someone will buy it? It’s impossible, right?”
“For example, if someone says that this lipstick is super white, is this year’s popular color, and is a must-have for fair and plump skin, and then lists the pros and cons and writes a detailed trial experience, she will also call you dear. Sister, I want you to come and buy it quickly, and there is a coupon under the special section, and I will deliver it to your door? Sir, what should I do?”
“Then I…should buy it.”