The food delivery platform does not provide a basic salary or insurance, so these riders actually have a very low sense of belonging.
There are also quite a few riders who take orders from two or three platforms at the same time. They don’t care what is printed on this thing.
As long as it doesn’t say “I’m a big idiot”, what can’t be worn?
As a result, more and more people began to order clothes from Jiang Jian.
“Brother, do you want to do one too?”
“Yes, I want one too.”
Jiang Jian reached out and handed over the equipment: “How long have you been a rider?”
The man who came to buy ponchos and clothes was in his early thirties and had a crew cut. He counted the money and said, “I just started. I used to sell things, but then the business became more and more difficult, so I gradually stopped doing it.”
“What’s the business?”
“Selling plastic bags.”
Jiang Jian’s eyelids twitched, he laughed twice, and gave him a helmet for free.
On the eighth floor of the Wangjing office building, the copywriter Xiaobai ordered takeout again, and more and more people in the company ordered takeout.
Especially since it’s raining today and it’s inconvenient to go out, why not use someone to deliver food to your door?
But when Xiaobai saw the delivery man wearing a bright yellow poncho with the words “Group takeout, everything can be delivered quickly”, he felt dazed again.
In the past, when ordering food, it was okay to have group takeout on the package, but now… even the riders are ordering group takeout. This group takeout is incredible.
In fact, many platforms are considering the issue of uniform clothing, but if they want to be uniform, they can only publish but not sell.
Good guy, when someone delivers you food, you still make money for their clothes?
However, with the rapid increase in the number of riders, the cost of clothing is also very high. In the stage of burning money to compete for the market, this option is naturally placed at the end.
Jiang Qin spent a lot of money on this clothing project, but the publicity effect was extremely obvious.
Some riders who were not promoted saw their colleagues in yellow robes wearing yellow robes on the way to deliver goods, and thought it was from a delivery service, so they couldn’t help but download the group delivery rider app.
Why?
Because they think it would be good to deliver takeout to a group group for two days and wear some clothes.
“How has the order volume been recently?”
“It’s okay, and it’s rising steadily. The Kyoto market is currently doing best, followed by the Shanghai market, but the Shanghai market has the most users.”