“Mr. Pang, something went wrong.”
“?”
Alipay’s consumer subsidies were launched with great fanfare, and the alliance between Hungry Bu and Koubei.com was also carried out with great fanfare, attracting countless insiders in an instant.
Relevant or irrelevant, as long as it has something to do with Internet business, almost everyone is paying attention.
Especially people like Zhang Xuhao who are in the middle of the war can’t wait to witness the dusk of the group fight.
Zhang Tao, who has been discharged from the hospital, even mobilized all the manpower of Dianping to join the battle and trigger another group buying war to take advantage of others’ danger.
The outside world believes that Pintuan is now a big company and has a supply chain as the foundation, so it will not be so unable to withstand the encirclement and suppression war.
But then again, this time with Alibaba as the host, Alipay as the boss, and “others” in the life service field, even if the group can be stable, there will definitely be bloodshed.
There is no smoke in the business war, but everyone is sweating for Jiang Qin.
But when the subsidy activity actually went online, something truly shocking suddenly happened!
The group-buying business suddenly became extremely prosperous. Not to mention the loss of users, they didn’t even have the slightest impact on the New Year Festival and in-store promotions.
However, Alipay spent more than three months mobilizing resources from all parties and investing large sums of money to enter the market, but it disappeared like a cow in mud.
The situation began to become strange and unpredictable.
This is not like playing a game, there will be delays.
Logically speaking, Alipay is so well-prepared that it is impossible for it to start so mediocrely!
On the first weekend of early February, coupled with the winter holiday buff and the New Year, Alipay’s consumption subsidies should have had a strong effect, but the growth trend is still slow.
In addition, a group of old users are using Alipay less frequently.
The most terrible thing is that the catering field, where they have invested heavily, has seen almost zero growth. Only supermarkets, convenience stores, fresh food and other retail fields have maintained excellent growth trends.
From the beginning of “let the bullets fly for a while” to later, an unpleasant feeling suddenly came.
On the 26th, Zhang Xuhao was still waiting for the bullet to fly for a while, but the atmosphere in Alipay had begun to change. As soon as he entered the conference room, he saw Pang Rui sitting at the front of the conference table, puzzled by the growth data. untie.
The manager of the marketing department pushed open the door and barged in, holding a document and looking slightly panicked.
“Mr. Pang, something went wrong.”
“Before the start of our subsidy activities, Tuan Tuan opened its online ordering system to merchants in first-tier cities.”
“What?”